C4H63 Customer Data Platform Implementation
Detalles del curso
— ID: C4H63_EN_Col2511
• Código: C4H63
• Idioma: Inglés
• Versión: 2511
• Versión de solución: SAP CUSTOMER DATA PLATFORM 1.0
• Método de capacitación: autoaprendizaje
Descripción del curso
Software: SAP Customer Data Platform
Course Content
* Getting Started with CDP
* Discovering the SAP Customer Data Platform Console
* Defining a Customer Schema
* Creating Processing Purpose
* Applying Identity Resolution
* Implementing Data Ingestion
* Applying Activity Indicators and Segments
* Creating Outbound Applications and Downstream
* Creating and configuring Journeys, CX flows, and Audiences
* Discovering the Admin, Security, and Monitoring Functionalities
* Using REST API´s with SAP Customer Data Platform (APIs)
* Implementing Customer Data Platform for B2B
* Hands-on Exercises
* Getting Started with CDP
* Discovering the SAP Customer Data Platform Console
* Defining a Customer Schema
* Creating Processing Purpose
* Applying Identity Resolution
* Implementing Data Ingestion
* Applying Activity Indicators and Segmentss
* Creating Outbound Applications and Downstream
* Creating and configuring Journeys, CX flows, and Audiences
* Discovering the Admin, Security, and Monitoring Functionalities
* Using REST API´s with SAP Customer Data Platform (APIs)
* Implementing Customer Data Platform for B2B
* Hands-on Exercises
Course Goals
* Discuss the product capabilities and features of the Customer Data
* Navigate the console and describe its functionalities
* Navigate the Admin console and describe its functionalities
* Identify the structure of a Customer Schema concept to create a new schema and interpret merging rules
* Structure data and define how to link groups
* Identify and outline privacy and trust mechanisms to ingest and downstream data
* Explain the two views offered by SAP Customer Data Platform based on the confidence in the accuracy of the data
* Explain the many ways to setup applications to ingest customer data
* Classify your customer data by applying different criteria based on attributes, behaviors or activities
* Connect SAP Customer Data Platform into destination systems to downstream customer data
* Explain how SAP Customer Data Platform uses Audiences, CX Flows, and Journeys to group customers and personalize experiences
* Describe the B2B capabilities using Customer Data Platform Groups and Relationships.
Acerca del curso
El curso incluye un manual completo en full color y alta calidad en PDF.
Descargo de responsabilidad
SAP, otros productos SAP y servicios mencionados aquí así como sus respectivos logos son marca registrada de SAP SE (o una compañía afiliada de SAP) en Alemania y otros países. Nuestra compañía no está afiliada con SAP SE ni con ninguna de sus compañías afiliadas incluyendo pero no limitada a: Sybase, Business Objects, Hybris, Ariba y SuccessFactors. Todos los otros nombres, marcas, logos, etc. son marcas o servicios registrados de sus respectivos propietarios.
